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SEO & Content

Naaktob — a specialist company in the Heracleon portfolio.

Naaktob is the group’s specialist SEO and content venture. It combines keyword and competitor research, content architecture, commercial writing, long-form publishing, and technical and on-page SEO to build sustainable organic visibility.

What it does

01

Turns keyword, intent and competitor research into prioritized organic-search plans.

02

Writes and optimizes commercial pages, articles and other search-led content.

03

Audits technical and on-page SEO so content can be discovered, understood and ranked.

Ownership & operating model

Heracleon portfolio company

Independent economics. Shared operating leverage.

Owned by Heracleon

Naaktob is one of seven ventures built, owned and operated by the group.

Run as its own business

It keeps its own customer responsibility, specialist scope and commercial accountability.

Supported by shared systems

Technology, automation, operating knowledge and selected infrastructure are shared where they improve execution without blurring the company’s role.

Questions

Questions about Naaktob.

Scope, ownership and how the company fits inside the group.

What does Naaktob do?+

Naaktob is the group’s specialist SEO and content venture. It handles keyword research, content architecture, commercial writing, articles and technical and on-page SEO.

Does Naaktob work only in Arabic?+

No. It can research and produce search-led content in Arabic and English, with keyword research carried out separately for each language and market.

How is Naaktob related to Heracleon?+

Naaktob is one of the specialist ventures built and owned by Heracleon, operating as a standalone business.